Most founders want a hack. Most apps promise a shortcut.
But the fundamentals haven’t changed in 300,000 years: sleep deeply, hydrate, eat real food, and lift heavy things.
This episode dismantles the fantasy that “more tech = more health,” exposes why busy executives burn out even with expensive tools, and reframes fitness as relationship-based, not software-based.
We dig into why high achievers chase optimization instead of consistency, how food processing quietly wrecks your hormones, and why proactivity beats the doctor’s-warning-reactivity most men experience at 55.
No aesthetic fluff. No app worship.
Just the truth: your body runs on basics—and basics need a human.
TL;DR
Health ≠ apps. The industry sells tools; humans want results.
AI can scale, but it can’t notice when your voice sounds off at 7am.
Proactivity > reactivity. Don’t wait for arrhythmia to start caring.
The “3–4 hour rule”: If you can’t give your body 3–4 hours a week, you’re lying about priorities.
Food processing is a hidden health killer: cheap ≠ harmless.
Fitness works best when integrated into life—not scheduled around it.
Memorable Lines
“Nobody cares about tools. They care if they look better naked.”
“AI can give you a program. It can’t give you empathy.”
“If you’re too busy to walk, but never too busy to scroll, you’re not busy—your priorities are.”
“You are what you eat… and what what-you-eat has eaten.”
Guest
Cameron Harris — Founder, Truth Fitness
Coaches entrepreneurs and senior executives who want results without gimmicks—and who need a human who actually notices the small things apps never can.
LinkedIn: https://www.linkedin.com/in/camtruth/
Website: https://truthfitness.co.uk/
Why This Matters
If you’re a founder or operator, your health is your leverage.
A bigger house, nicer car, or faster software means nothing if chronic fatigue or preventable illness takes you out of the game.
Strong leaders build routines around sleep, nutrition, movement, and recovery—not around convenience.
Design for the long arc:
Simple habits. Real food. Human coaching. Consistency over optimization.
That’s what keeps you productive at 45… and still mobile at 70.
Call to Action
If this conversation lit something up for you, don’t just let it fade. Come join me inside the Second Life Leader community on Skool. That’s where I share the frameworks, field reports, and real stories of reinvention that don’t make it into the podcast. You’ll connect with other professionals who are actively rebuilding and leading with clarity. The link is in the show notes—step inside and start building your Second Life today.











